The LeFrak Organization continues to move forward with plans for a mixed-use development near the Hollywood Walk of Fame, according to a draft environmental impact report published this week by the City of Los Angeles.
Since 2016, the New York-based real estate investment firm has sought entitlements for the construction of a mid-rise structure adjacent to the Attie Building, an early 1930s commercial development at the southeast corner of Hollywood Boulevard and Wilcox Avenue. The proposed 15-story building would feature 260 apartments atop roughly 17,800 square feet of commercial uses - including offices, retail, and restaurant space - and parking for 420 vehicles located below-, at-, and above-grade.
A new addition to the project, according to the environmental study, is workforce housing. The LeFrak Organization now proposes to set aside 10 percent of the total apartments - or 26 units - as workforce housing reserved for families or individuals making at or below 150 percent of the area median income.
GMPA Architects is designing the development, which would preserve the Attie Building, while adding new construction up to 160 feet in height on the adjacent land. The new building would include setbacks and terrace levels to better relate to the lower-scale buildings along Hollywood Boulevard, as well as to provide amenity decks for residents.
Construction is expected to occur over approximately two years. Completion is anticipated in 2023.
The Hollywood and Wilcox development has been designated as an environmental leadership development project via a state program reserved for new projects budgeted at $100 million or more that also meet sustainability targets. The program is intended to expedite any lawsuit brought against the project via the California Environmental Quality Act.
The proposed development would rise just north of the intersection of Wilcox and Selma Avenue, where Relevant Group has developed numerous hotel projects, including the under-construction Tommie and Thompson Hotels.
The Hollywood and Wilcox project is not the first attempt from the LeFrak Organization to build tall in Hollywood. In 2014, the company proposed a multi-building complex at the intersection of Hollywood Boulevard and La Brea Avenue. The project, called Hollywood Horizon, has since been withdrawn from the entitlement pipeline.
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