In 2020, the Orange County-based Artist Guild Hotels announced plans to expand the 1920s Palmer Building on Hollywood Boulevard into a 10-story hotel with 87 guest rooms, amenities, and ground-floor commercial uses. Two years later, the project is moving forward - but in truncated form.

View of the Palmer Building looking north from Cosmo StreetAGI

An environmental report published this week by the Department of City Planning details an updated proposal to convert The Palmer Building, a four-story, roughly 33,000-square-foot edifice located at 6360-6366 Hollywood Boulevard, into a 57-room hotel with 8,885 square feet of restaurant and lounge space.

In lieu of the six floors planned atop the historic building, Artist Guild now plans for a more modest addition which would allow for rooftop dining - but tucked away at the southeast corner of the building. Plans also call for a new rooftop pool deck, which would not be visible from Hollywood Boulevard.

According to a project description, the plan for the Palmer Building would preserve the elevations of the building facing both the Walk of Fame to the north and Cosmo street to the west, and is designed in accordance with Federal standards for the rehabilitation of historic structures.

View of The Palmer Building looking southwest from Hollywood BoulevardAGI

City records link the project to design firm AGI.

The property is named for its developer, Hollywood businessman and physician Dr. Edwin O. Palmer, a co-founder of the Hollywood Chamber of Commerce. Past occupants include the Hollywood Citizen and the Los Angeles bureau of the Associated Press.

A handful of other hotels are also in the works along the Walk of Fame, including the Whiskey Hotel, now taking shape at the intersection of Hollywood Boulevard and Wilcox Avenue, and another planned at La Brea Avenue.

Location of the Palmer BuildingGoogle Maps