A draft environmental study published last week by the City of Los Angeles represents the latest step forward in developer Holland Partner Group's quest to build a mixed-use project featuring housing and retail across the street from The Grove and the Original Farmer's Market.
The proposed development, named for its location near the southeast corner of 3rd Street and Fairfax Avenue, would replace the eastern half of the Town & Country shopping center with a new eight-story edifice featuring 331 apartments above approximately 84,000 square feet of commercial space and parking for 996 vehicles in a two-level subterranean garage and a three-level podium facing the rear property line.
Holland Partner Group is planning a mix of studio, one-, two-, and three-bedroom apartments in the 3rd & Fairfax development, which would be accompanied by a new grocery store - adjacent to an existing Whole Foods and a CVS Pharmacy - as well as general purpose retail and restaurant space. As the development does not rely on density bonus or Transit Oriented Communities incentives, no affordable units are currently proposed.
MVE + Partners is designing the podium-type building, which would rise approximately 100 feet above ground level. Plans call for a contemporary exterior, using a series of setbacks and cutouts to reduce the building's mass facing Fairfax Avenue, as well as a neighboring elementary school to the south. A series of courtyards and amenity decks are proposed for use by residents.
The project's environmental study points to a roughly 32-month construction period for the complex, inclusive of the demolition of the existing buildings on the property. However, a precise start date for the project will depend on the certification of the environmental impact report and full approval by the City of Los Angeles.
Although the 3rd & Fairfax development is among the largest developments planned for the Mid-Wilshire and Beverly Grove neighborhoods, the current plan for the Town & Country site has been pared back from an original submittal in 2018, when Holland Partner Group had planned the project as a 19-story high-rise with more than 380 residential units.
Holland Partner Group, which is headquartered in Washington state, is also developing large mixed-use and multifamily residential buildings at sites in Koreatown, East Hollywood, Echo Park, Long Beach, and San Pedro.
- 6300 W 3rd Street (Urbanize LA)